ᴜnʀaᴠᴇlɪng ᴛhᴇ ᴇnɪgᴍa: whaᴛ dᴏᴇs 'psa' ᴍᴇan ᴏn sᴏcɪal ᴍᴇdɪa?
ʙᴇʏᴏnd ᴛᴏdaʏ: ᴛhᴇ whaᴛ dᴏᴇs psa ᴍᴇan ᴏn sᴏcɪal ᴍᴇdɪa ᴛʀansfᴏʀᴍaᴛɪᴏn sᴏcɪal ᴍᴇdɪa plaᴛfᴏʀᴍs aʀᴇ ᴇᴠᴏlᴠɪng as cʀɪᴛɪcal fᴏʀᴜᴍs fᴏʀ pᴜʙlɪc sᴇʀᴠɪcᴇ annᴏᴜncᴇᴍᴇnᴛs (psas), pʀᴏᴠɪdɪng a dɪʀᴇcᴛ channᴇl ᴛᴏ dɪssᴇᴍɪnaᴛᴇ ᴠɪᴛal ɪnfᴏʀᴍaᴛɪᴏn. psas wɪll ʙᴇcᴏᴍᴇ ɪncʀᴇasɪnglʏ ᴛaɪlᴏʀᴇd ᴛᴏ spᴇcɪfɪc aᴜdɪᴇncᴇs, lᴇᴠᴇʀagɪng daᴛa analʏᴛɪcs and ᴛaʀgᴇᴛᴇd adᴠᴇʀᴛɪsɪng ᴛᴏ ʀᴇach ᴛhᴏsᴇ ᴍᴏsᴛ ɪn nᴇᴇd. ᴇxpᴇcᴛ psas ᴛᴏ sᴇaᴍlᴇsslʏ ɪnᴛᴇgʀaᴛᴇ ɪnᴛᴏ sᴏcɪal ᴍᴇdɪa fᴇᴇds, fᴇaᴛᴜʀɪng cᴏᴍpᴇllɪng naʀʀaᴛɪᴠᴇs and ᴠɪsᴜals ᴛhaᴛ ʀᴇsᴏnaᴛᴇ wɪᴛh ᴜsᴇʀs ᴏn an ᴇᴍᴏᴛɪᴏnal lᴇᴠᴇl....
