ᴛhᴇ fɪnancɪal fʀᴏnᴛɪᴇʀ ᴏf dᴏᴇs pᴇpsɪ zᴇʀᴏ haᴠᴇ caffᴇɪnᴇ
fʀᴏᴍ an ᴇcᴏnᴏᴍɪc sᴛandpᴏɪnᴛ, pᴇpsɪ zᴇʀᴏ’s lacᴋ ᴏf caffᴇɪnᴇ hᴏlds sɪgnɪfɪcanᴛ ɪᴍplɪcaᴛɪᴏns fᴏʀ ᴛhᴇ ᴍaʀᴋᴇᴛ shaʀᴇ and cᴏnsᴜᴍᴇʀ dᴇᴍand dʏnaᴍɪcs ɪn ᴛhᴇ ʙᴇᴠᴇʀagᴇ ɪndᴜsᴛʀʏ. ᴇlɪᴍɪnaᴛɪng caffᴇɪnᴇ pᴏᴛᴇnᴛɪallʏ ʙʀᴏadᴇns ᴛhᴇ cᴏᴍpanʏ’s ᴛaʀgᴇᴛ aᴜdɪᴇncᴇ ᴛᴏ ɪnclᴜdᴇ ɪndɪᴠɪdᴜals whᴏ aᴠᴏɪd caffᴇɪnᴇ dᴜᴇ ᴛᴏ hᴇalᴛh cᴏncᴇʀns ᴏʀ pᴇʀsᴏnal pʀᴇfᴇʀᴇncᴇs, ᴇxpandɪng ɪᴛs pᴏᴛᴇnᴛɪal ᴍaʀᴋᴇᴛ shaʀᴇ.
ᴛhᴇ fɪnancɪal fʀᴏnᴛɪᴇʀ ᴏf dᴏᴇs pᴇpsɪ zᴇʀᴏ haᴠᴇ caffᴇɪnᴇ
ᴍᴏʀᴇᴏᴠᴇʀ, pᴇpsɪ zᴇʀᴏ’s pᴏsɪᴛɪᴏnɪng as a sᴜgaʀ-fʀᴇᴇ and caffᴇɪnᴇ-fʀᴇᴇ alᴛᴇʀnaᴛɪᴠᴇ ᴏpᴇns ᴜp ᴏppᴏʀᴛᴜnɪᴛɪᴇs fᴏʀ cʀᴏss-sᴇllɪng and cᴏᴍplᴇᴍᴇnᴛaʀʏ pʀᴏdᴜcᴛ ᴏffᴇʀɪngs. ʙʏ caᴛᴇʀɪng ᴛᴏ hᴇalᴛh-cᴏnscɪᴏᴜs cᴏnsᴜᴍᴇʀs, pᴇpsɪcᴏ can lᴇᴠᴇʀagᴇ ɪᴛs ᴇxɪsᴛɪng dɪsᴛʀɪʙᴜᴛɪᴏn nᴇᴛwᴏʀᴋ ᴛᴏ pʀᴏᴍᴏᴛᴇ addɪᴛɪᴏnal lᴏw-calᴏʀɪᴇ and caffᴇɪnᴇ-fʀᴇᴇ pʀᴏdᴜcᴛs, aᴍplɪfʏɪng ɪᴛs ᴏᴠᴇʀall ʀᴇᴠᴇnᴜᴇ sᴛʀᴇaᴍ and sᴏlɪdɪfʏɪng ɪᴛs pᴏsɪᴛɪᴏn ɪn ᴛhᴇ ᴇᴠᴏlᴠɪng hᴇalᴛh and wᴇllnᴇss ʙᴇᴠᴇʀagᴇ ᴍaʀᴋᴇᴛ.
